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MyFav 7 Billion

Who’s in your network?

While in Montreal I got a real kick out of these posters commissioned by the Catholic Archdiocese of Montreal for their Annual Collection.

My Fav 7 Billion

This was just a small one posted in a window but later on I saw giant posters unfurled between columns of a massive church downtown. The posters were in both French and English of course.

While I am aware of the many ways to spin this message I think I will stick to the pure enjoyment of the cleverness of the ad campaign.

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